Registration is now open for the 22nd annual Business of Farming Conference, presented by ASAP (Appalachian Sustainable Agriculture Project), will be held Feb. 22 from 8:30 a.m. to 4 p.m. The conference will take place at Blue Ridge Community College in Flat Rock, Henderson County, NC—which is a location change from A-B Tech, as originally announced. The A-B Tech Conference Center is undergoing repairs after serving as a disaster relief location during Hurricane Helene.
The conference focuses on the business side of farming, offering beginning and established farmers financial, legal, operational, and marketing tools to improve farm businesses and make professional connections. This year’s conference will also have a strong emphasis on resilience planning and resources for post-Helene recovery. More than a dozen workshops will be led by innovative farmers and specialists, including You Can’t Do It All: Hiring and Keeping a Productive Team and Planning for Farm Resiliency. A full list of workshops is at asapconnections.org.
“Heading into the first growing season post-Helene, farmers especially need opportunities like ASAP’s Business of Farming Conference to come together to share in learning, commiserate, network, share experiences and solutions with one another, or simply socialize after a hard year,” said David Smiley, ASAP’s Local Food Campaign Program Director. “A significant portion of this year’s workshop content is designed to help farms navigate the post-storm farm business landscape, including potential financial, business planning, and market outlet hurdles and opportunities.”
The popular Grower-Buyer Meeting, in which farmers meet with chefs, grocers, wholesalers, and other buyers to discuss their products and potential business relationships, will be held at lunchtime. Other networking opportunities include an exhibitor hall and one-on-one sessions to ask questions around food safety, tax, and legal topics. Embedded within the conference is the Farmers Market Summit, a chance for farmers market managers from across the region to come together for peer-sharing, technical assistance support, and annual planning.
Registration is now open at asapconnections.org. The cost is $75 by Feb. 1 and $95 after, with a discount for farm partners registering together. Scholarships are available for limited-resource and BIPOC farmers. The registration price includes a locally sourced breakfast and lunch. Lunch is sponsored by Farm Burger.
Support for the conference is provided in part by Dogwood Health Trust, NC Tobacco Trust Fund Commission, Sustainable Agriculture Research and Education (SARE), U.S. Department of Agriculture (USDA) National Institute of Food and Agriculture.
ABOUT ASAP (APPALACHIAN SUSTAINABLE AGRICULTURE PROJECT)
ASAP’s mission is to help local farms thrive, link farmers to markets and supporters, and build healthy communities through connections to local food. To learn more, visit asapconnections.org.
